Automated text analysis: The next frontier of marketing innovation

TechXplore - Wed 4 Sep 19

Researchers from University of Pennsylvania, Northwestern University, University of Maryland, Columbia University, and Emory University published a new article in the Journal of Marketing that ...

Automated text analysis: The next frontier of marketing innovation, ScienceDaily - Wed 4 Sep 19
Automated text analysis: The next frontier of marketing innovation, Eurekalert - Wed 4 Sep 19